Identity, Branding and Website Design
Robert Merola’s vibrant graphic design for Punch, located in the heart of New York City’s Flatiron District, perfectly embodies the restaurant’s whimsical charm. Known for its creative cocktails and eclectic menu, Punch invites guests into a lively atmosphere that reflects the playful spirit of its offerings.The restaurant’s logo features a clever design that reads seamlessly right-side up or upside down, mirroring the fun and unexpected delights found within its walls. This playful touch extends to Punch’s bookmark-sized business cards, matchboxes, and color-coded menus, each adorned with tassels to distinguish between lunch, brunch, and dinner.Adding to the visual allure is a captivating painting of punch by artist Patricia Grace, which enhances the restaurant’s vibrant interior. Merola’s design incorporates rich colors and dynamic typography, creating an inviting and energetic ambiance that draws in passersby.Punch has become a beloved destination for both locals and visitors, offering a unique dining experience that combines delicious food with an engaging atmosphere. Merola’s thoughtful design not only captures the essence of Punch but also elevates its brand identity, making it a standout establishment in the bustling Flatiron District.
