Archives: Portfolio

Saratoga 2025 Race Schedule Tees

2025 Saratoga Race Course official t-shirt concert-inspired aesthetic.  On the back, the full 2025 race schedule is showcased in a classic, easy-to-read layout, mirroring the look of a vintage concert tour tee. This wearable celebration of thoroughbred racing invites fans to carry the spirit and schedule of Saratoga wherever they go, blending the thrill of […]

2025 Saratoga July 4th Racing Festival: A Patriotic Celebration of Speed

A Patriotic Celebration of Speed Designed by Robert Merola, Senior Graphic Designer, the official Post Parade Magazine cover for the 2025 Saratoga July 4th Racing Festival bursts with patriotic energy and racing spirit. Anchored by a bold USA flag motif, the artwork is inspired by the thrill of thoroughbred competition, featuring the dynamic presence of […]

2025 Whitney Stakes: Bold Layers of Color and Speed

2025 Whitney Stakes: Bold Layers of Color and Speed Designed by Robert Merola, Senior Graphic Designer, the official print cover and digital assets for the 2025 Whitney Stakes ignite the senses with a layered, dynamic style. Featuring the powerful presence of “Seize the Gray,” these visuals are awash in bold sunset tones and fiery accents, […]

2025 Belmont Stakes Program Cover: A Tribute to Tradition and Triumph

2025 Belmont Stakes Program Cover: A Tribute to Tradition and Triumph Designed by Robert Merola, Senior Graphic Designer, the official program cover for the 157th running of the Belmont Stakes honors the storied legacy of the race with a classic and elegant approach. This year’s edition, taking place on Saturday, June 7, 2025, at the […]

2024 NYRA Art Series: Collage & Typography in Motion

Designed by Robert Merola, Senior Graphic Designer, the latest NYRA artwork brings the exhilaration of horse racing to life through vibrant photo collages and experimental typography. Each piece layers dynamic racing photographs with bold, energetic letterforms, capturing the speed, passion, and drama inherent in the sport. These innovative designs not only pay homage to the […]

Seven Wonders of the Spa: Celebrating Javier Castellano’s Travers Triumphs

Robert Merola’s striking graphic design for the Saratoga Travers infield board honors Javier Castellano’s incredible achievement of seven Travers Stakes victories. This dynamic piece features a montage of Castellano aboard each winning mount, capturing the essence of his triumphs in the “Midsummer Derby.”The bold typography boldly proclaims “7 Wonders of the Spa,” while a rich […]

2024 Aqueduct Racetrack Program Cover

Lord Miles won the 2023 Wood Memorial after closing as a 58/1 longshot. The favorite, Hit Show finished second and Dreamlike came in third.

2024 Aqueduct Racetrack Program Cover: A Stunning Showcase of Racing Heritage. Designed by Robert Merola, the 2024 Aqueduct Racetrack Program Cover captures the essence of the spring meet, featuring dynamic elements that reflect the thrill of horse racing. Highlighting the excitement of the previous 2023 Wood Memorial, where Lord Miles stunned fans as a 59-1 […]

Advertising identity

Look, the creative arm of ViewPoint Studios, the North Carolina mega photo studio and prepress facility. The double O’s in LOOK served as the point of departure for many of the concepts presented to LOOK. Business cards were silk screened on clear plastic and die cut into capsule shapes. Launch website, presentation and collateral materials […]

Punch: A Playful Culinary Haven in New York City’s Flatiron District

Punch: A Playful Culinary Haven in New York City’s Flatiron District Robert Merola’s vibrant graphic design for Punch, located in the heart of New York City’s Flatiron District, perfectly embodies the restaurant’s whimsical charm. Known for its creative cocktails and eclectic menu, Punch invites guests into a lively atmosphere that reflects the playful spirit of […]

New identity and web design for Aigner Chocolates

New identity package and website design for Queens landmark Mark and Rachel, owners of Aigner Chocolates. Photograph and art direction Michele Kawka High Heels Studios Inc.   From the company website: “Founded in 1930, Aigner Chocolates is one of the oldest chocolate and confectionery shops in NYC. Owned by the same family for three generations, […]

New York security company website design

Merola Design designed the website for Watchguard 24/7. WATCH GUARD is a leader in providing security and private investigation services throughout NY, NJ, and CT. Learn more and visit their website. Merola did not design the Watchguard logo.

NYC hotel identity

Merola Design created the logo and promotional materials for this NY luxury hotel. The Buckingham Hotel located across, from Carnegie Hall had attracted long list of musical residents and inspired the hotels rebrand. The Matisse inspired dancing king concept was created by Merola and became the central form for a Jose Ortega illustration – which […]

Manhattan developer branding

Manhattan real estate developer logo design and brand strategy Merola Design created the identity of Silverback. Silverback Development is a real estate developer, owner and investor based in New York with a reputation for transforming assets into successful properties. Visit their website (website not designed by Merola)   From the client’s website: Silverback Development is […]

Author website development

Merola Design created the identity new website for author Robin Stern. Robin Stern, Ph.D., is the associate director for the Yale Center for Emotional Intelligence. She is a licensed psychoanalyst, educator, and author, with over twenty-five years of experience treating individuals, couples, and groups. Robin holds a doctorate in applied psychology from New York University […]

Professional Mortgage Solutions Inc.

Merola Design created the identity of Professional Mortgage Solutions Inc. The Professional Mortgage Solutions, Inc. is your mortgage team located in Rego Park, New York. The team prides themselves on offering some of the lowest rates nationwide and make the loan process simple, straightforward and fast for borrowers seeking a mortgage in the New York […]

Attorney logo, identity and branding

Landlord attorney logo, identity and branding Merola Design created the logo for Gordon Legal, PC. From the company website: At Gordon Legal, P.C., helping small property landlords and rental housing providers resolve landlord tenant disputes is what we do. Whether you have a nonpaying tenant holding over after the monthly tenancy expires, an illegal basement […]

Branded yoga clothing line

Logo for Soma Intimates line of active-ware features innovative and beautiful design detailing. The yoga inspired line received its own graphics and marketing materials. The design will be used for hang-tags, labels, zipper pulls and other on-garment branding.

Software identity and web design

Software company logo and brand identity. Mapwise develops and visually displays complex data into clear, concise and user friendly information. Mapwise for Trademarks applies this concept to the difficult job of trademark management and organization. By unlocking the data trapped in reports and spreadsheets and displaying it graphically, companies can now manage their trademark assets […]

Restaurant identity and graphics

Original restaurant graphics designed for One & One. The previous business to occupy this space on the corner of First Street and First Avenue, caught fire and stayed empty for years until One and One reopened it’s doors in the spring of 1998. Fire red painted walls and church candles created a a cozy glow […]

Preschool identity

When parents are looking for a preschool for their child, word of mouth recommendations from local parents are key. Parents want to know that the school is safe, clean and professional. Most preschool marketing materials do not communicate these quality traits. A relatively small investment in these materials can go a long way in helping […]

Graphic identity and product design

Merola Design created the logo and logotype for ecolution. Ecolution is an eco-friendly cookware brand that was inspired by people looking for safe, functional cookware that looked great, performed well but also was safe for the environment. For more information on ecolution visit their website. Merola did not design the website.

Brooklyn Defender identity

Merola designed a new identity for BDS in 2012. The mission of Brooklyn Defender Services is to provide high quality legal representation and related services to people who cannot afford to retain an attorney. The identity has since been changed and no longer resembles the original design. For more information about BDS visit their website.

Retail identity

OneCoast, a sales, marketing and technology services company in the wholesale gift and collegiate channels, is the largest and only national wholesale provider of gift, garden, fashion, home decor, fragrance and collegiate products to retailers throughout the United States. Robert Merola designs new logo for HomeStyle – a spin off from OneCoast home furnishing, home […]

New York advertising agency identity

MeierBrandLogo

Merola Design created the identity of Meier Brand while working there as a graphic designer. [Meier Brand] is a consulting firm specializing in the establishment of brand value, branding and marketing from operations to asset management. Visit their website (website not designed by Merola Design)

Identity and website design for New York real estate developer

Northpark Development LLC is a full-service real estate development company based in Manhattan, that focuses on developing residential condominium and rental apartment buildings. Their portfolio is characterized by quality, design integrity and attention to detail. Merola was assigned their design identity project and corporate website.

Mark Matousek website

Merola designed Mark’s identity and created his website. Mark is a bestselling author, teacher, and speaker whose work focuses on personal awakening and creative excellence through transformational writing and self-inquiry. Learn more about Mark at his website.

Buster Brown Clothing identity

New logo design for Buster Brown clothing. Being asked to update an icon that’s over 100 years old was both an honor and a challenge. A study was done to determine which of the brand attributes were most recognizable and which of those could be updated or eliminated. The style of Buster’s hat was the […]

Levitz logo redesign

New logo and brand guide Robert Merola redesigned the new identity for Levitz Furniture as part of a corporate rebranding effort. Unfortunately the new logo won’t see the light of day. Levitz filed chapter eleven October 2007 for the fourth time in twelve years.

NY restaurant graphics

Agave Restaurant and Taquila Bar Excerpt from New York Magazine: The low-ceilinged, stucco-walled room evokes Arizona 206, but the wine list, full of interesting New World selections, is a happy surprise in a place that visually prepares you for a margarita onslaught. The whimsical menu, too, breaks the mold with unexpected combinations like Tejas Gulf […]

Book Cover Design

Book cover: Buy Sky High Profit Rocket: Explosive Growth for Your Bottom Line

Book Cover Design: Sky High Profit Rocket Explosive Growth for Your Bottom Line By Roy Pellicano   From the author: Business or product growth is predicated on many factors, including: Product Development; Brand Messaging; Sales Tactics; and Business Operations. This book provides practical tools and methods for anyone looking to grow a business, such as: […]

New York restaurant logo design

The highly acclaimed waterfront restaurant didn’t survived 9/11, but the four star restaurant in the World Financial Center will be remembered as the place to host the ultimate Wall Street power lunch. Robert Merola designed the logo, postcards menus and ads for the Hudson River Club from it’s launch.

Unitarian Church of All Souls Aids Task Force graphic

Unitarian Church of All Souls Aids Task Force graphic Graphic created for Unitarian Church of All Souls Aids Task Force to unify the fundraising messaging. Graphic was applied to brochures street banners, newsletters and lapel pin.

Queens Center Chiropractic website design

When “Dr. Manny” needed a new website he asked Merola Design to incorporate an online appointment system The WordPress site is easy to update and has streamlined scheduling task and has enable him and his staff to have more time to help patients. For more information about QCC visit the chiropractors website.

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