OneCoast gets a clean new identity

Merola redesigns OneCoast logo

OneCoast is the largest and only national whole­sale provider of gift, home, and col­le­giate prod­ucts to retail­ers through­out the United States. They assist hun­dreds of lead­ing ven­dors mar­ket and sell their prod­ucts to over 60,000 inde­pen­dent retail stores, inter­net stores, inte­rior design­ers, and retail chains.

Merola Design was hired to design Onecost’s new iden­tity. Sup­port mate­ri­als such as Graphic stan­dards, Mar­ket guide tem­plates, let­ter­head, Pow­er­Point tem­plates and Hol­i­day cards were also created.

Visit the OneCoast web­site.

HomeStyle spins off from OneCoast

Robert Merola designs new logo for Home­Style.

Home­Style, will be spun off from OneCoast and merged with the regional sales agency, Ivy­s­tone Group.

The com­bined agency will oper­ate two dis­tinct brands: Home­Style will empha­size home accents and lifestyle prod­ucts, while the Ivy­s­tone Group will focus on the gift mar­ket. Together they will have more than 150 field sales rep­re­sen­ta­tives along with 20 key account rep­re­sen­ta­tives and will oper­ate show­rooms in Atlanta, Dal­las, Chicago and Las Vegas.

Robert Merola was called in to re-brand Home­Style and devel­oped its identity.

Merola designs logo for NY ad agency

Logo design for Meier Advertising

Merola cre­ated the logo for this bou­tique ad agency after repeat­edly over­hear­ing phone con­ver­sa­tions of the company’s owner. Unini­ti­ated ven­dors and sales­peo­ple would be cor­rected as to the cor­rect spelling of her fam­ily name, m-e–eye–e-r.