Mapwise software launches new identity

Robert Merola cre­ates new iden­tity and brand strat­egy

Map­wise devel­ops soft­ware that visu­ally dis­plays com­plex data into clear, con­cise and user friendly infor­ma­tion. Map­wise for Trade­marks applies this con­cept to the dif­fi­cult job of trade­mark man­age­ment and organization.

In addi­tion to the new iden­tity, Merola also designed the Map­wise web­site. Visit the Map­wise web­site.

YMCA Retirement Fund’s 2009 Annual Report

For the third time in four years Robert Merola designed the YMCA Retire­ment Fund’s Annual Report. The theme for the report is Weath­er­ing The Storm. The 36 page report con­tained dozens of duo-tone pho­tographs of board mem­bers as well as clear, con­cise finan­cial charts and graphs. Merola’s pho­to­graph fea­tured on the cover is a com­pos­ite of three dif­fer­ent shots taken off the coast of Long Island’s Fire Island Lighthouse.

Merola also designed the 2006, 2008 as well as the funds 85^th anniver­sary logo.

Can You Know Motion Without Knowing Stillness?

A great arti­cle and smart dis­cus­sion regard­ing the rela­tion­ship between still­ness and motion. After read­ing the dia­log about the new Com­edy Cen­tral logo redesign and accom­pa­ny­ing motion graphic pre­sen­ta­tion, It becomes clear that the role of cor­po­rate iden­tity has move up from the cor­ner of the page in to a dynamic brand nav­i­ga­tor that reveals and enhances the entire con­sumer experience.

Motion Graph­ics, Visual Effects and Exper­i­men­tal Mov­ing Image Sto­ry­telling.

Website design for The Inner Resilience Program

New Web­site design for the Tides Center’s Inner Resilience Pro­gram. The mis­sion of the pro­gram is to cul­ti­vate the inner lives of stu­dents, teach­ers and schools by inte­grat­ing social and emo­tional learn­ing with con­tem­pla­tive prac­tice. Since its incep­tion, they have offered 5,000 edu­ca­tors and 1,500 par­ents the tools, skills, and expe­ri­ences nec­es­sary to strengthen their own inner resilience and to model these prac­tices to the chil­dren in their care.

The new iden­tity was also designed by Merola. Visit the Program’s web­site.

New line of eco friendly cookware

Robert Merola cre­ates new iden­tity and pack­age design

Eco­lu­tion has cre­ated a new line of cook­ware man­u­fac­tured with an envi­ron­men­tally friendly process.
Logo alter­na­tives sup­port the core iden­tity to help brand the pack­ag­ing and prod­uct design as well.

Visit the Eco­lu­tion web­site.

New website for NJ manufacturer Carfaro

New Web­site design for NJ Man­u­fac­turer Car­faro

Rebrand­ing of Car­faro Fenc­ing, Rail­ing and Gate man­u­fac­turer began with a new tag line, cor­po­rate iden­tity, sig­nage, truck graph­ics and prod­uct binders. Adver­tise­ments, trade show booths and sales tools were also designed by Merola Design.

Visit the Car­faro web­site which was pro­gramed and main­tained by Matt Cushing.

Typeface designers wrestle with the world of pixels

A New York Times reporter sits down with typog­ra­phy gurus, Jonathan Hoe­fler and Tobias Frere-Jones to dis­cuss some of the chal­lenges fac­ing graphic and web design­ers. Incon­sis­tent ren­der­ing of type­faces due to dif­fer­ent oper­at­ing sys­tems, web browsers and dif­fer­ent user set­tings. View the Times arti­cle.

Three tips I have: 1– Reset your browser zoom set­ting, this at least ren­ders the same sized type that the designer intended. 2– Upgrade to Fire­fox or Safari, any browser but Explorer. 3– Check to see that your mon­i­tor is set to it’s high­est res­o­lu­tion set­ting. I’m always amazed to see how many peo­ple never bother to check this setting.

Design — Type­face Design­ers Wres­tle With the World of Pix­els — NYTimes​.com.

Merola designs West Village restaurant graphics

Merola designs logo and sig­nage and menus for New York South West­ern restau­rant Agave.

New York’s Agave Restau­rant in the West Vil­lage, fea­tures close to 40 tequi­las and a strong south­ern fusion menu. Agave is located at 140 Sev­enth Avenue South.

Visit the Agave web­site cre­ated by menu­palace.

Logo design for Tide Center’s Inner Resilience Program

Robert Merola cre­ates new iden­tity for the Inner Resilience Pro­gram. The mis­sion of the pro­gram is to cul­ti­vate the inner lives of stu­dents, teach­ers and schools by inte­grat­ing social and emo­tional learn­ing with con­tem­pla­tive prac­tice. Since its incep­tion, they have offered 5,000 edu­ca­tors and 1,500 par­ents the tools, skills, and expe­ri­ences nec­es­sary to strengthen their own inner resilience and to model these prac­tices to the chil­dren in their care.

Merola also designed Inner Resilience’s new web­site as well. Visit their site.

YMCA Retirment Fund’s 2008 Annual Report

“Secu­rity, Integrity and Endur­ing Value” is the theme for the 2008 YMCA Retire­ment Fund’s Annual Report. Charts and graphs are fea­tured demon­strat­ing the strength of the fund over the past 85 years. Vin­tage pho­tos and art from the YMCA library reen­forces the theme.
Merola also designs Mid-year reports, Guide books, Sig­nage, Mail­ers, Adver­tise­ments and online Infor­ma­tional videos.