how do you design an imme­di­ately rec­og­niz­able brand iden­tity that describes you pre­cisely? how can you build a cap­ti­vat­ing and com­pelling site that tells your story? how will you deliver your spe­cific mes­sage to the exact peo­ple who are look­ing for you?

Website design for The Inner Resilience Program

homepage design for Tides Center's Inner Resilience Program's website

New Web­site design for the Tides Center’s Inner Resilience Pro­gram. The mis­sion of the pro­gram is to cul­ti­vate the inner lives of stu­dents, teach­ers and schools by inte­grat­ing social and emo­tional learn­ing with con­tem­pla­tive prac­tice. Since its incep­tion, they have offered 5,000 edu­ca­tors and 1,500 par­ents the tools, skills, and expe­ri­ences nec­es­sary to strengthen their own inner resilience and to model these prac­tices to the chil­dren in their care.

The new iden­tity was also designed by Merola. Visit the Program’s web­site.

March 24th, 2009 | | Not for Profit, Web Design | 1 Comment »

New line of eco friendly cookware

Robert Merola cre­ates new iden­tity and pack­age design

Eco­lu­tion has cre­ated a new line of cook­ware man­u­fac­tured with an envi­ron­men­tally friendly process.
Logo alter­na­tives sup­port the core iden­tity to help brand the pack­ag­ing and prod­uct design as well.

Visit the Eco­lu­tion web­site.

March 24th, 2009 | | Branding, Logo Design | COMMENT »

New website for NJ manufacturer Carfaro

Homepage of Carfaro's website designed by Robert Merola

New Web­site design for NJ Man­u­fac­turer Car­faro

Rebrand­ing of Car­faro Fenc­ing, Rail­ing and Gate man­u­fac­turer began with a new tag line, cor­po­rate iden­tity, sig­nage, truck graph­ics and prod­uct binders. Adver­tise­ments, trade show booths and sales tools were also designed by Merola Design.

Visit the Car­faro web­site which was pro­gramed and main­tained by Matt Cushing.

March 24th, 2009 | | Web Design | COMMENT »

Merola designs West Village restaurant graphics

Agave restaurant logo design

Merola designs logo and sig­nage and menus for New York South West­ern restau­rant Agave.

New York’s Agave Restau­rant in the West Vil­lage, fea­tures close to 40 tequi­las and a strong south­ern fusion menu. Agave is located at 140 Sev­enth Avenue South.

Visit the Agave web­site cre­ated by menu­palace.

October 20th, 2008 | | Logo Design, Restaurant Design | COMMENT »

Logo design for Tide Center’s Inner Resilience Program

Robert Merola cre­ates new iden­tity for the Inner Resilience Pro­gram. The mis­sion of the pro­gram is to cul­ti­vate the inner lives of stu­dents, teach­ers and schools by inte­grat­ing social and emo­tional learn­ing with con­tem­pla­tive prac­tice. Since its incep­tion, they have offered 5,000 edu­ca­tors and 1,500 par­ents the tools, skills, and expe­ri­ences nec­es­sary to strengthen their own inner resilience and to model these prac­tices to the chil­dren in their care.

Merola also designed Inner Resilience’s new web­site as well. Visit their site.

October 8th, 2008 | | Logo Design, Not for Profit | COMMENT »

Merola Designs 2008 Annual Report

Logo design for the 85th year of the YMCA Retirement Fund

Secu­rity, Integrity and Endur­ing Value

For the sec­ond time in three years Merola Design cre­ated the YMCA Retire­ment Retire­ment Fund Annual Report.

August 15th, 2008 | | Corporate Graphics | COMMENT »

Merola designs NYC multimedia logo

Archi­tect Charles Lauster and his part­ners opened a new mul­ti­me­dia com­pany. The new ven­ture required a cor­po­rate iden­tity. Let­ter­head, sig­nage, fold­ers, and graphic guide­lines to launch.

The cre­ative by Merola Design, attempted to sim­ply illus­trate the mean­ing of mul­ti­me­dia, the move­ment of light to com­mu­ni­cate infor­ma­tion. The sun­dial formed by the company’s ini­tials was an idea that was hard to ignore.

The logo was so well received that they used the iden­tity for their archi­tec­ture busi­ness as well.

June 11th, 2008 | | Corporate Graphics, Logo Design | COMMENT »

York Wallcovering logo design by Merola

York logo design

Logo design, adver­tis­ing, press kit and brochures

York is the old­est and largest wall cov­er­ing man­u­fac­turer in the United States. Since 1895 York has been cre­at­ing wall­pa­per from the same fac­tory loca­tion in the his­toric and pic­turesque Susque­hanna Val­ley of Pennsylvania.

Merola cre­ated the cor­po­rate iden­tity for York after view­ing com­pany archives of dec­o­ra­tive designs and ref­er­ence mate­ri­als, some of which date back to the early 18th century.

Visit the York Wall­cov­er­ing web­site.

May 28th, 2008 | | Logo Design | COMMENT »

Merola updates logo for century old brand

New logo and brand guide

Robert Merola redesigned the new iden­tity for Levitz Fur­ni­ture as part of a cor­po­rate rebrand­ing effort. Unfor­tu­nately the new logo won’t see the light of day. Levitz filed chap­ter eleven Octo­ber 2007 for the fourth time in twelve years.

May 13th, 2008 | | Logo Design, Portfolio | COMMENT »

Merola designs Office​.com identity

Logo, brand guide and pro­mo­tional graph­ics

Before the dot-com implo­sion, Office​.com was one of the web’s most com­pre­hen­sive busi­ness sites.
Office​.com pro­vides infor­ma­tion on how to start a small busi­ness and pro­vided a Vir­tual Office suite, Online Col­lab­o­ra­tion Soft­ware, Online Cal­en­dar, Group­ware, and web based email for your small busi­ness made Office​.com an ambi­tious and help­ful resource.

In August 2009 Microsoft bought the url to pro­mote their Office Suite.

Merola Design cre­ated the Office​.com iden­tity in 1990 and col­lab­o­rated with New York brand­ing agency nick+paul and devel­oped brand style guides and pro­mo­tional mate­ri­als for the start-up.

May 13th, 2008 | | Branding, Corporate Graphics, Logo Design, Portfolio | COMMENT »