how do you design an imme­di­ately rec­og­niz­able iden­tity that describes you pre­cisely? how can you build a cap­ti­vat­ing and com­pelling site that tells your story? how will you get your mes­sage in front of the exact peo­ple who are look­ing for you?


About

For over 15 years Robert Merola has made con­tri­bu­tions to some of the most rec­og­nized brands in the coun­try. He has helped define and develop the iden­ti­ties of dozens of com­pa­nies, cre­at­ing smart, results ori­ented mar­ket­ing solutions.

• Designs and struc­tures con­sis­tent, brand-right visual communications.

• Inte­grates key mar­ket research with strate­gic solutions.

• Cre­ates brand iden­ti­ties that res­onate with consumers.

• Inspires and orga­nizes account and cre­ative teams to achieve mar­ket­ing excel­lence and bot­tom line results.

• Presents and com­mu­ni­cate vision with clar­ity and simplicity.

Core Com­pe­ten­cies

Brand Strat­egy, Visual Iden­tity, Inno­v­a­tive Cre­ative Solu­tions. Abil­ity to direct visual and ver­bal con­tent into cre­ative mate­ri­als that raise client ROI. Orga­nize mul­ti­ple jobs and projects on a daily basis. Cor­po­rate iden­tity, Adver­tis­ing, Web­site Design, Cat­a­logs, e-blasts, POPs, ROPs, bill­boards, direct mail, and photo retouch­ing. Coor­di­nate and direct photo shoots. Thor­ough knowl­edge of print­ing, pre-press set ups, proof­ing and qual­ity control.

Par­tial Clients List

Amer­i­can Express, Avon, Godiva, Hon, Levitz, New York Law School, Office.com, Turner Movie Clas­sics, Win­star Com­mu­ni­ca­tions, A&E, The His­tory Chan­nel, J.Crew, Bulova, Bor­dens, DeBeers, Orrefors, Kosta Boda, Martex.

Robert attended School of Visual Arts New York, NY BFA Pro­gram in Graphic Design

Com­puter Skills and Soft­ware: InDe­sign, Quark, Illus­tra­tor, Pho­to­shop, Dreamweaver, Adobe Light­Room, Excel, Power Point, Word, Word­Press, Quick­books Pro and a Work­ing knowl­edge of Flash.

He has lived in New York City for the past twenty years and cur­rently resides with his fam­ily in Rego Park New York.