how do you design an imme­di­ately rec­og­niz­able brand iden­tity that describes you pre­cisely? how can you build a cap­ti­vat­ing and com­pelling site that tells your story? how will you deliver your spe­cific mes­sage to the exact peo­ple who are look­ing for you?

Merola designs graphics for national retailer

New York retailer cre­ates line of tee shirts
Merola cre­ated a line of tee shirt graph­ics for national retailer. Graphic are themed around road­side attrac­tions, Amer­i­cana and car culture.

January 11th, 2008 | | Logo Design | COMMENT »

New York designer gets new look

New look for New York label

Komi­tor has been a fam­ily owned and run whole­saler spe­cial­iz­ing in the man­u­fac­tur­ing of women’s plus size out­er­wear since 1946. For three gen­er­a­tions they have had a loyal clien­tele sell­ing to some of the biggest retail­ers in New York. More recently their mar­ket share has been in a slide. The global mar­ket­place has made it easy for retail­ers to buy direct from over­sees man­u­fac­tures. Komi­tor rec­og­nized the need to develop a strong brand iden­tity. Merola Design was brought in to cre­ate a con­sumer friendly brand. Start­ing with a new cor­po­rate iden­tity and tag line and fol­low through with hang tags sta­tion­ary web­site and show­room sig­nage and web­site as well.

January 11th, 2008 | | Logo Design, Web Design | COMMENT »

A&E and History Channel identity

A&E net­work and His­tory Chan­nel cor­po­rate stan­dards guide­lines
In 1995 while part of William Sny­der Design, our team was given the assign­ment to redesign the A&E net­work and The His­tory Channel’s cor­po­rate iden­ti­ties. Each of these iden­ti­ties were being eroded and mis­man­aged and needed guide­lines. We cre­ated a thirty-two page graphic stan­dards man­ual for each com­pany to help main­tain usage and con­sis­tency. Top­ics cov­ered include, logo vari­ants, rules for logo use, color con­trol and repro­duc­tion materials.

January 11th, 2008 | | Corporate Graphics, Corporate Identity, Logo Design, Portfolio | COMMENT »

One sheet designed by Rob Merola

One sheet for A&E’s Inves­tiga­tive Report Naked News.
This ad was cre­ated to pro­mote and inform poten­tial adver­tiser to the air­ing of this A&E’s Inves­tiga­tive Report Naked News.

January 10th, 2008 | | Promotional Design | COMMENT »

Merola creates logo for Wallpaper Council

No More White Walls Design Com­pe­ti­tion logo

Merola Design cre­ated the logo and poster for the Wall­pa­per Council’s No More White Walls Design Com­pe­ti­tion promotion.

The pro­mo­tion was designed to encour­age stu­dents to get involved in the wall­pa­per indus­try. The three win­ners and four hon­or­able men­tions were pre­sented with over $10,000 in schol­ar­ship awards from The Wall­pa­per Council.

January 10th, 2008 | | Events, Logo Design, Promotional Design | COMMENT »

Punch, a Flatiron favorite going on 15 years

logo for Punch restaurant

Merola designed this logo 15 years ago and it remains one of the most com­pli­mented logos in his port­fo­lio. Patri­cia Grace is credit with the paint­ing of the restaurant’s namesake.

Punch’s kitchen con­tin­ues to sur­prises it’s cus­tomers with unex­pected and deli­ciously pre­pared dished. Exten­sive wine list, drink and dessert spe­cials keep Punch a local favorite. Punch is located at 913 Broad­way at 20th Street, New York, NY.

January 9th, 2008 | | Logo Design, Portfolio, Restaurant Design | COMMENT »

NY lounge graphics designed by Merola

Merola designs lounge graph­ics
Styl­ish Decor, exotic drinks and excel­lent food are a few rea­sons why Eau Lounge quickly became a one of New York’s favorite after hour hot spots. A Tribe Called Quest’s super DJ Q-Tip packed the house each Thurs­day night in the Flat­iron Dis­trict. Merola designed logo, sig­nage, menus and invitations.

January 9th, 2008 | | Logo Design, Restaurant Design | COMMENT »

Merola Designs Bridgewaters logo

Bridge­wa­ters Restau­rant located in New York’s South Street Sea­port fea­tures panoramic views of the Brook­lyn Bridge and the Brook­lyn sky­line mak­ing it the per­fect place to host seated din­ners, wed­dings, ben­e­fits, and cor­po­rate functions.

Robert Merola Designed and illus­trated the logo, sig­nage and adver­tise­ments for this New York City landmark.

January 9th, 2008 | | Events, Logo Design, Portfolio, Restaurant Design | COMMENT »

East Village restaurant graphics by Merola Design

Orig­i­nal restau­rant graph­ics designed for One & One. The pre­vi­ous busi­ness to occupy this space on the cor­ner of First Street and First Avenue, caught fire and stayed empty for years until One and One reopened it’s doors in the spring of 1998. Fire red painted walls and church can­dles cre­ated a a cozy glow to this Irish pub.

Menu design, can­dles matches and room dividers were also designed.

January 9th, 2008 | | Logo Design, Restaurant Design | COMMENT »

Logo, letterhead and invite design for NY non-profit

The Neigh­bor­hood Coali­tion for Shel­ter spring fund raiser invi­ta­tion

The Neigh­bor­hood Coali­tion for Shel­ter is a not-for-profit orga­ni­za­tion that pro­vides hous­ing and sup­port­ive ser­vices to the home­less men and women of New York City.

The “Swing into Spring” ben­e­fit was held at New York’s leg­endary Copaca­bana. Save-the-date post­cards, invi­ta­tions, and spon­sor guest books were cre­ated for the din­ner. Merola design also cre­ated the NCS cor­po­rate iden­tity as well.

January 8th, 2008 | | Events, Invitations, Logo Design, Not for Profit, Promotional Design | COMMENT »